Thursday, 28 January 2016

Movie poster analysis


 The Thing (1982) . This poster features a human-like figure standing in the middle of the poster with a bright light coming from its face. The mysterious figure is also fully covered in a winter outfit is in front of a light blue, white and black background which resembles snow and ice in the dark which is where a majority of the film takes place. The font in the poster is large, bold and the text connects to each other, just like 'the Thing' from the Thing. The tagline "The ultimate in alien terror" tells the audience that this film features an alien and it is scary, so the audience will know that this film is a sci-fi/horror film.

Master and Commander: The Far Side of the World. The first thing you will notice is Russell Crowe's face covering the top half of the poster. When this film came out Russell Crowe was a well known actor who had a good reputation for being in films. You can also notice that on the bottom of the screen there is no small text saying who the producers, actors, director, etc as Russell Crowe is the main selling point. You can also see that Russell Crowe is wearing an old sailing uniform and has a stern face, so that tells the audience that this film is set in the past and it is a serious film.. The bottom half of the image shows a boat at sea firing its cannons. That shows the audience that the boat plays a major part in the film and also that the boat will have to use its cannons, so it might attract an audience who is looking for an action movie. This poster uses a lot of the colour blue as the sea, sky and Russell Crowe's uniform is blue. The title of the film uses a font which is reminiscent of the past. The title of the film has a red line separating, "Master and Commander" and  "The Far Side of the World". That red line would attract your eyes to the title of the film.

Jack and Jill (2011). The first thing you notice on this poster is not one, but two Adam Sandler's making wacky and silly faces, so the audience know that this film is a comedy. Both of the Adam Sandler faces look as if they were taken as the Adam Sandler dressed as a woman is doing something wild which normal Adam Sandler is reacting to.  From this poster you can tell which one Jack and which one Jill is. The tagline for this film "His twin sister is coming for the holidays ... and it ain't pretty." tells the audience that this film could be seen as a Christmas film and it reinforces that this film is a comedy. The "...And it ain't pretty." also tells the audience that Adam Sandler will look stupid dressing as a woman, and that is the main selling point for this film. In the angled blue rectangle it tells us that "Adam Sandler is Jack and Jill", so people who recognise that actor who don't know his name, now know who he is, so that might attract more people to watch this masterpiece.

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